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SEO Editor

Tom Riedel

Tom runs Golvra's data desk. He audits AI-search rankings and turns SERP data into publishable playbooks.

All work by Tom (19)

posts · June 27, 2026

AI SEO in 2026: What Google's SGE Rollout Actually Rewards

We analyzed 400 winning pages to identify the structural patterns that earn AI-answer citations.

posts · June 20, 2026

Perplexity Spaces Are Quietly the Best Research Product Shipped This Year

Persistent, curated research contexts you can share with your team. Underhyped, overpowered.

guides · June 13, 2026

How to Make Money with Gemini in 2026

Turn Workspace-native AI into paid consulting and productized services.

comparisons · May 30, 2026

Gemini vs Grok: Google's Assistant or X's Live Wire?

Gemini is deeply woven into Workspace. Grok trades polish for speed and real-time X access.

guides · May 19, 2026

How to Use Gemini in 2026: The Complete Guide

Getting the most out of Gemini across Google Workspace — plus Gems and Deep Research.

comparisons · May 14, 2026

ChatGPT vs Grok: Which Chatbot Wins in 2026?

Ecosystem giant vs real-time upstart — we tested both across a month of daily work.

comparisons · May 14, 2026

Perplexity vs You.com: Which AI Search Wins?

Cited-answer engines with different personalities — one focused, one customizable.

reviews · May 11, 2026

Perplexity Review: The AI Search Engine Professionals Trust

Fast, cited answers with a UX designed for real research work.

reviews · May 10, 2026

Grok Review 2026: The Real-Time Chatbot Worth Paying For?

We spent a month using Grok as our primary chatbot. Here's where xAI's assistant wins and where it still trails.

comparisons · May 8, 2026

ChatGPT vs Perplexity: Which Is Better for Research?

Cited answers vs generalist reasoning — when to reach for each one.

posts · May 5, 2026

Affiliate Marketing in the AI Era: What Still Works

Trust, unique testing and structural SEO — the three ingredients AI-search still rewards.

posts · April 21, 2026

Testing Gemini Deep Research Against Human Analysts

We benchmarked Deep Research briefs against reports from two junior analysts. The results surprised us.

posts · April 17, 2026

Four Content Patterns AI Search Actually Cites

We analyzed 400 winning pages. Four patterns showed up again and again.

posts · March 13, 2026

The Future of Search: Why Publishers Should Stop Panicking

AI answers didn't kill search — they raised the bar for cite-worthy content.

guides · February 27, 2026

AI for SEO: Ranking Faster in 2026

Keyword research, briefs, internal linking and content ops with AI.

tools · February 10, 2026

Grok

xAI's real-time assistant with native access to X, a bold personality and strong reasoning.

guides · January 20, 2026

AI Statistics 2026: The Numbers That Matter

The credible numbers on AI adoption, spend and impact in 2026 — with sources.

tools · August 19, 2025

Perplexity

AI answer engine with real-time sources and citations for research-grade browsing.

tools · January 30, 2025

Surfer SEO

AI-powered SEO briefs, content editor and audits tuned for AI-search visibility.